The Unconventional Charm: Decoding the Enduring Appeal of the 1972 Saab Sonett III
Having spent over a decade navigating the intricate currents of the classic automotive market, I’ve witnessed countless trends ebb and flow, from muscle car frenzies to the sudden resurgence of obscure European models. Yet, few vehicles possess the quiet, persistent allure of a Saab, particularly the Sonett. This isn’t just about nostalgia; it’s about a deeply ingrained engineering philosophy and a distinct design language that set Saab apart. Today, we’re diving deep into a specific, fascinating anomaly: the 1972 Saab Sonett, a car that exemplifies Saab’s unique identity and continues to captivate collectors and enthusiasts alike.
The journey of the Sonett began as a skunkworks project, a barebones roadster designed for competition, morphing through various iterations before arriving at its most recognizable form, the Sonett III. By 1972, Saab had refined its compact sports coupe into a quirky, lightweight marvel largely intended for the lucrative American export market. It’s a machine that, even today, makes you pause and consider its place in automotive history – a testament to Scandinavian ingenuity often mistaken for mere eccentricity.

Saab’s Maverick Philosophy: Engineering Prowess Beyond Convention
To truly appreciate the 1972 Saab Sonett, one must first understand the company that birthed it. Saab, an acronym for Svenska Aeroplan Aktiebolaget (Swedish Aeroplane Limited), began life building aircraft. This aeronautical heritage wasn’t just a marketing gimmick; it infused every car Saab produced with a focus on safety, aerodynamics, and unconventional engineering solutions. While other manufacturers chased horsepower figures, Saab prioritized structural rigidity, ergonomic design, and a unique driving experience.
This ethos is vividly present in the Sonett series. The idea was simple: leverage existing Saab 96 mechanicals and wrap them in a lightweight, aerodynamic fiberglass body, creating a sports car on a budget. This approach mirrors Volkswagen’s Karmann Ghia or, later, the Scirocco, aiming for style and sportiness without a completely bespoke, high-cost platform. However, being Saab, even “standard” underpinnings came with a twist. The Sonett’s front-wheel-drive layout was uncommon for a sports coupe of its era, lending it predictable handling characteristics that many rear-wheel-drive contemporaries lacked, especially in adverse conditions.
Anatomy of an Enigma: The 1972 Saab Sonett III Up Close
The Sonett III, the final and most mass-produced iteration, arrived in 1970, succeeding the Sonett II. This particular model year, the 1972 Saab Sonett, stands out for several reasons. It retains the clean lines designed by Sergio Coggiola, an Italian stylist with a notable background at Ghia, who gave it a more contemporary, wedge-like aesthetic compared to its predecessors. Critically, 1972 marked one of the last years before U.S. bumper regulations began to impact automotive styling, often leading to less integrated designs. This makes the 1972 Sonett’s appearance particularly desirable for purists seeking its original artistic intent.
Underneath its distinctive fiberglass shell, the heart of the 1972 Saab Sonett beats with a unique rhythm: a 1.7-liter Ford Taunus V4 engine. This wasn’t a typo; it wasn’t the American Ford Taurus, but rather the compact V4 from Ford’s European division. This engine, producing a modest 73 horsepower, might sound underwhelming on paper. However, raw power figures rarely tell the whole story, especially when discussing a vehicle engineered for lightness. The Sonett III tips the scales at just under 2,000 pounds, transforming that seemingly modest output into a genuinely lively and engaging driving experience. Paired with a precise four-speed manual transmission, the Sonett provides ample opportunities for spirited driving, proving that fun doesn’t always require massive horsepower.
From a design perspective, the 1972 Saab Sonett boasts signature elements like its distinct pop-up headlights (manually operated, adding to its charm) and a power bulge on the hood, hinting at its sporting intentions. The interior, though compact, reflects Saab’s ergonomic sensibilities, albeit with a quirky, distinctly Swedish flair. Brown and orange color schemes, like the one often seen on vintage models, were very much in vogue in the early 70s, making these cars time capsules of a specific design era.
Driving Dynamics and the Ownership Experience: More Than Just a Pretty Face
For those considering a classic like the 1972 Saab Sonett, understanding its driving dynamics and the realities of ownership is paramount. From my experience advising clients on classic car investment and ownership, these niche vehicles require a different mindset than, say, a mass-produced sedan.
The Sonett’s front-wheel-drive configuration provides excellent traction and stable handling, especially for a lightweight sports car. It’s not a drift machine, nor is it a straight-line quarter-mile hero. Instead, it offers a nimble, responsive ride perfect for winding backroads. The low center of gravity and direct steering contribute to a surprisingly communicative chassis, making it genuinely enjoyable to pilot. Owners often praise its ability to maintain momentum and its overall “tossability.”
However, owning a vehicle from this era, particularly a Saab, comes with its own set of considerations. While many components are shared with the more common Saab 96, finding specialized Sonett-specific parts can sometimes be a treasure hunt. This is where the importance of connecting with a Saab specialist or a dedicated classic car parts supplier becomes clear. Automotive restoration services that understand fiberglass bodywork and vintage European mechanics are invaluable. When evaluating a potential purchase, a thorough inspection of the fiberglass body for stress cracks or previous repairs is crucial, as is checking the condition of the unique Sonett-specific interior components.
The Classic Car Market: Valuing the Unconventional
The market for the 1972 Saab Sonett is a niche within a niche, but it’s a vibrant one. Unlike mainstream classics, Sonetts rarely see meteoric price spikes, but their value has steadily appreciated as appreciation for unique European sports coupes grows. Sites like Bring a Trailer have become pivotal platforms for these transactions, allowing global audiences to discover and bid on such unique offerings. My work in vehicle valuation often involves sifting through auction results and specialist dealer inventories to accurately assess these distinct cars.
What drives the value of a 1972 Saab Sonett? Condition, originality, and provenance are always key. A well-maintained, low-mileage example with documented history will always command a premium. However, even examples requiring some work, like the one often highlighted in auctions with minor mechanical or cosmetic flaws, hold significant appeal for enthusiasts looking for a manageable restoration project. The relative rarity of the Sonett compared to other sports cars of the era also plays a role. While not ultra-rare, they are certainly not commonplace.
From a classic car investment perspective, the Sonett offers a compelling proposition. It’s a classic that provides significant enjoyment for a relatively accessible entry price compared to many other European sports cars. Its uniqueness ensures it stands out at any car show, and its robust engineering means it can be a reliable driver with proper maintenance. For those looking to diversify a collection or enter the classic car market with something truly distinct, a Sonett represents a sound choice. However, as with any classic, securing comprehensive classic car insurance tailored to its agreed-upon value is a non-negotiable step for any discerning owner.
Maintenance, Upgrades, and the Future of Saab Collectibility (2025 and Beyond)
Looking toward 2025 and beyond, the collectibility of the 1972 Saab Sonett is poised for continued, steady growth. The generation that grew up seeing Saabs on the road is now at an age where they can indulge in classic car ownership, and the distinctiveness of the Sonett makes it a standout choice. Furthermore, the growing appreciation for unique engineering and design over sheer horsepower fuels interest in cars like this.
Maintenance is key to long-term enjoyment and value retention. Identifying a reputable Saab specialist with experience in these models is crucial. While the Ford V4 engine is generally robust, components like carburetor tuning, ignition system maintenance, and proper cooling system care are essential. Fiberglass bodies, while immune to rust, require careful handling and specific repair techniques. Sourcing premium classic car parts, whether NOS (New Old Stock) or high-quality reproductions, will be a persistent, yet rewarding, aspect of ownership. Joining enthusiast clubs and online forums is also incredibly beneficial, as the collective knowledge of the Saab community is vast and invaluable.
For those inclined to tasteful modernization, certain upgrades can enhance the ownership experience without detracting from originality. Improvements to braking systems, suspension components, or even discreet audio system integrations can make the 1972 Saab Sonett a more comfortable and capable modern classic. However, as an industry expert, I always advise prioritizing preservation and reversible modifications to maintain future market appeal and historical accuracy.
The allure of the 1972 Saab Sonett lies in its unyielding refusal to conform. It’s a machine born from a company that approached automotive design with an aviator’s precision and a pioneer’s spirit. It’s not just a car; it’s a conversation piece, a testament to Scandinavian design principles, and a pure distillation of driving pleasure. For those who appreciate automotive history, unique engineering, and a vehicle that sparks joy every time they turn the key, the Sonett remains an incredibly rewarding acquisition.
Whether you’re a seasoned collector looking for an unusual addition or a budding enthusiast seeking a distinctive entry point into the classic car world, the 1972 Saab Sonett offers a compelling narrative. Its blend of quirkiness, lightweight performance, and enduring charm makes it a standout. If you’re ready to explore this unique corner of automotive history or are contemplating adding a truly individualistic classic to your garage, I encourage you to delve deeper. Don’t just admire from afar; experience the peculiar magic of the Sonett for yourself. Contact us today to discuss vehicle valuation, classic car insurance options, or to connect with specialist resources to begin your own Saab Sonett journey.
